Best Affiliate program To Join In 2020

Last updated on December 14, 2020

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Affiliate marketing is a performance-based advertising model. An affiliate (publisher) promotes a product or service online and receives compensation for achieving a specific action. A merchant (advertiser) specifies the action, which is usually a valid sale. For example, the merchant will pay an affiliate a 30 percent sales commission. The merchant may use one or multiple cost per action (CPA) and compensation arrangements, such as cost per sale (CPS) and cost per lead (CPL). These are also known as pay per sale and pay per lead.

How Does Affiliate Marketing Work?

  1. Merchants, or advertisers, use affiliate tracking software to run affiliate programs. The software creates unique links for affiliates to use and monitors them for clicks, conversions, and sales. Affiliate tracking apps use multiple technologies to record activities, such as cookies, pixels, APIs, etc. Merchants also have policies that affiliates must follow, such as not bidding on the merchant’s trademarked terms.
  2. Bloggers, YouTubers, digital marketers, content creators, and other online workers join affiliate programs. Links are given to them to place on their blogs, YouTube videos, email newsletters, and social media posts.
  3. As conversions and transactions occur, affiliates accumulate earnings. Publishers receive their commissions via PayPal, bank account, or other payment options. Usually, commissions must reach a minimum threshold before issuance, for example, $50.

Success in affiliate marketing partly depends on how much a program pays. Therefore, you should consider the commission rate of each affiliate program. I tend to promote high-paying merchants that pay at least 30 percent or $50 per sale. If I sell $100,000 worth of goods, I’ll earn $30,000, for example. By contrast, if I focus on too many programs that pay low or single-digit commission rates, I’ll never achieve my income goals. For instance, at a 5 percent commission rate, I would make $5,000 per $100,000 sold.

It may seem obvious to promote programs that pay well. However, I see many affiliates painstakingly market low-paying programs, for example, Amazon Associates, which tops out at 10 percent. I’m not suggesting affiliates promote programs with huge payouts only, but they need to understand the math on selling $10,000 to $100,000. For example, if you sold one Advanced Shopify plan a month for twelve months, you would earn $7,176 for the year ($598 x 12 months). That amount is probably more rewarding than what many other programs pay for the same effort.

Affiliates typically promote affiliate products and services on YouTube and their websites. On YouTube, adding affiliate links in video descriptions is standard. On blogs and websites, publishers market items in their articles and ad banners. There are also opportunities to promote goods through email marketing and on social media networks, including Facebook, Twitter, Instagram, and LinkedIn.

Commissions & Programs

There are three types of commissions and three categories of programs that should be on your radar in affiliate marketing.

  1. Flat Rate Commission: A flat rate commission is a fixed amount of money paid for each sale or lead, for example, $10.
  2. Percentage Rate Commission: A percentage-based commission pays an amount of money that varies depending on the final sale. Case in point, a merchant has three subscription plans and will pay affiliates a 30 percent commission on all plans.
  3. Two-Tier Commission: A commission structure that offers an affiliate multiple ways to earn, for example, the affiliate will earn 20 percent on sales and 5 percent on sub-affiliate sales.

Types of Programs

  • Recurring Commission Affiliate Programs: A recurring commission affiliate program pays a share of each sale or payment for as long as the customer remains active.
  • High-Ticket Affiliate Programs: A high-ticket affiliate program includes products or services that sell above $1,000.
  • High-Paying Affiliate Programs: A high-paying affiliate program pays a minimum commission rate of 30 percent or $100 per sale. It might also have performance incentives.

Best High-Paying Affiliate Programs

Let’s review the best high-paying, cost per action (CPA) affiliate programs. Most of these high-paying merchants offer a cookie duration of 30 days or more. To qualify for my list, the merchant must:

  • Have an excellent business reputation
  • Be a top consideration in its market
  • Pay a minimum CPA/commission rate of 30 percent per sale or action
  • Secondarily, provide an opportunity to earn $100, or more, from a purchase, bonus, or volume sales
  • Have favorable payment options and terms

A company might not mention an affiliate program on its website but may have one. Merchants typically link to their affiliate programs in their website menus and footers, and some offer programs on multiple networks. Ecommerce and marketing software companies frequently offer the highest affiliate program commission rates.

Ecommerce Affiliate Programs

Shopify

Shopify provides everything you need to sell online, on social media, and in person. Create your store, manage products, accept payments, ship, and integrate with other apps. Learn about the Shopify affiliate program.

  • Commission rate: 200%
  • Cookie duration: 30 days
  • Payout threshold: One sale
  • Payment options: PayPal
  • Affiliate software/network: In-house custom

Oberlo

Oberlo is a dropshipping platform that allows you to import third-party products into your Shopify store and ship to customers directly. Learn about the Oberlo affiliate program (to promote Oberlo, you must join Shopify’s affiliate program).

  • Commission rate: 200%
  • Cookie duration: 30 days
  • Payout threshold: One sale
  • Payment options: PayPal
  • Affiliate software/network: In-house custom

Dropified

Dropified’s software lets sellers put private labels on products and takes care of shipping and tracking orders for dropshipping businesses, allowing sellers to focus on marketing and growing their stores. Learn about the Dropified affiliate program.

  • Commission rate: 30%
  • Cookie duration: 60 days
  • Payout threshold: One sale
  • Payment options: PayPal
  • Affiliate software/network: FirstPromoter

ShippingEasy

ShippingEasy integrates with ecommerce platforms to track orders and shipments, print labels, and save on postage. Learn about the ShippingEasy affiliate program. Learn about the ShippingEasy affiliate program.

  • Commission rate: Up to $149
  • Cookie duration: 45 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

Spocket

Spocket helps drop shippers around the world discover and dropship US/EU based products to scale their businesses. Learn about the Spocket affiliate program.

  • Commission rate: Up to 30%
  • Cookie duration: 90 days
  • Payout threshold: One sale
  • Payment options: PayPal or Stripe
  • Affiliate software/network: PartnerStack

Marketing Affiliate Programs

GetResponse

GetResponse is an all-in-one digital marketing platform that supports email marketing, automation, campaigns, online surveys, webinars, ecommerce, and CRM. Learn about the GetResponse affiliate program.

  • Commission rate: 33%/$100
  • Cookie duration: 120 days
  • Payout threshold: $50
  • Payment options: PayPal
  • Affiliate software/network: In-house custom and CJ Affiliate

Instapage

Instapage helps you build landing pages for your online marketing and promotion campaigns with ease. Learn about the Instapage affiliate program.

  • Commission rate: 30%
  • Cookie duration: 90 days
  • Payout threshold: One sale
  • Payment options: PayPal or Stripe
  • Affiliate software/network: PartnerStack

Leadpages

Leadpages enables you to create landing pages, build websites, capture email addresses, and nurture new leads with email marketing automation. Learn about the Leadpages affiliate program.

  • Commission rate: Up to 50%
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

SEMrush

SEMrush is a powerful and versatile competitive intelligence suite for online marketers. It features research tools for SEO, PPC, social media, and video advertising. Learn about the SEMrush affiliate program.

  • Commission rate: $200
  • Cookie duration: 120 day
  • Payout threshold: $50
  • Payment options: Bank account, check, and wire
  • Affiliate software/network: ShareASale

TubeBuddy

TubeBuddy is the #1 YouTube tool and browser extension for channel management, keyword and tag research, video SEO, competitor insights, bulk processing, marketing, and more. Learn about the TubeBuddy affiliate program.

  • Commission rate: Up to 50%
  • Cookie duration: Lifetime
  • Payout threshold: $0
  • Payment options: PayPal
  • Affiliate software/network: In-house custom

Education Affiliate Programs

Coursera

Coursera offers online courses through partnerships with hundreds of top-ranked universities, including Stanford and Columbia. Learners can take courses, specializations, and degrees. Learn about the Coursera affiliate program.

  • Commission rate: Up to 45%
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Payment options: Bank account
  • Affiliate software/network: Rakuten Advertising

Pluralsight

Pluralsight offers extensive online developer, creative, and IT courses that are taught by industry experts. It offers 6,000+ courses to businesses and individuals. Learn about the Pluralsight affiliate program.

  • Commission rate: Up to 75%
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

Treehouse

Treehouse focuses on technical education. It offers more than one thousand videos created by experts on web design, coding, business, and more. Learn about the Treehouse affiliate program.

  • Commission rate: Up to 50%
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

Web Hosting Affiliate Programs

ScalaHosting

Scala Hosting provides high-quality web hosting solutions. Its services include cloud, reseller, and shared hosting. Also, it offers cloud VPS and dedicated servers, domains, and SSL certificates. Learn about the Scala Hosting affiliate program.

  • Commission rate: Up to $200
  • Cookie duration: 30 days
  • Payout threshold: $100
  • Payment options: PayPal
  • Affiliate software/network: In-house custom

Hostinger

Hostinger offers fast and user-friendly web hosting solutions at a price nobody can beat. Learn about the Hostinger affiliate program.

  • Commission rate: 60%
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Payment options: Bank account
  • Affiliate software/network: CJ Affiliate

Liquid Web

Liquid Web provides managed web hosting and data center solutions. It offers cloud, VPS, dedicated, managed, and private cloud plans. It also owns iThemes Hosting. Learn about the Liquid Web affiliate program.

  • Commission rate: Up to 150%
  • Cookie duration: 90 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

SiteGround

SiteGround is a leading web hosting company with millions of customers. It offers shared and cloud hosting, dedicated servers, and domain services. Learn about the SiteGround affiliate program.

  • Commission rate: Up to $125
  • Cookie duration: 60 days
  • Payout threshold: One sale
  • Payment options: PayPal
  • Affiliate software/network: In-house custom

Webinar Affiliate Programs

GoToMeeting

GoToMeeting facilitates video conferencing and collaboration. Conduct online meetings with up to 250 participants, screen share, and collaborate with HD video conferencing. Learn about the GoToMeeting affiliate program.

  • Commission rate: $100
  • Cookie duration: 45 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

GoToWebinar

Marketing pros turn to GoToWebinar to create captivating online events that build brand awareness and help organizations spread their messages. Learn about the GoToWebinar affiliate program.

  • Commission rate: $100
  • Cookie duration: 45 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

Website Affiliate Programs

BullGuard

BullGuard helps you protect your data, identity, privacy, and computing devices. It sells antivirus and internet security applications. Learn about the BullGuard affiliate program.

  • Commission rate: 35%
  • Cookie duration: 60 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

Sucuri

Sucuri is an all-in-one platform for website security, protection, performance, and monitoring. Learn about the Sucuri affiliate program.

  • Commission rate: Up to $210
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Payment options: Bank account
  • Affiliate software/network: CJ Affiliate

Weebly

Weebly makes it easy to create a high-quality website, blog, or online store. Millions of people use Weebly to bring their unique ideas to life. Learn about the Weebly affiliate program.

  • Commission rate: 30%
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Payment options: Bank account, check, and wire
  • Affiliate software/network: ShareASale

VPN Affiliate Programs

CyberGhost

CyberGhost VPN shields your data from the prying eyes of authorities and hackers. Learn about the CyberGhost affiliate program.

  • Commission rate: 30%
  • Cookie duration: 30 days
  • Payout threshold: $50
  • Payment options: Bank account
  • Affiliate software/network: CJ Affiliate

NordVPN

NordVPN is a top-rated VPN that offers military-grade online security and protection applications. Learn about the NordVPN affiliate program.

  • Commission rate: 30%
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Payment options: Bank account and PayPal
  • Affiliate software/network: Impact

PureVPN

PureVPN specializes in helping internet users to reinforce their online security and privacy by using a virtual private network (VPN). Learn about the PureVPN affiliate program.

  • Commission rate: 40%
  • Cookie duration: 60 days
  • Payout threshold: $50
  • Payment options: Bank account
  • Affiliate software/network: CJ Affiliate

Other High-Paying Affiliate Programs

AppSumo

AppSumo is a daily deals website for digitally distributed goods and online services. Learn about the AppSumo affiliate program.

  • Commission rate: Up to 100%
  • Cookie duration: 30 days
  • Payout threshold: $10
  • Payment options: Bank account or PayPal
  • Affiliate software/network: Impact

Canva

Canva is a graphic-design tool that helps people create images, logos, thumbnails, posters, and more. It provides access to over a…

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