The affiliate marketing industry is booming. According to a report from the Performance Marketing Association, affiliate marketing delivers a 12:1 return on ad spend. In fact, over 80% of publishers and advertisers use this form of marketing to increase profits and engagement.
This infographic from Hosting Tribunal breaks down more helpful affiliate marketing stats:
Ready to reap the benefits of affiliate marketing for your brand? We’re providing the ultimate beginner’s guide for starting a successful affiliate marketing business in just four steps:
- Choose your niche
- Find affiliate programs to join
- Create great content (get the content marketing basics here)
- Drive traffic to your affiliate site
To start an affiliate program, check out this short video outlining the basics of affiliate marketing:
Now, read on for a deep dive into how affiliate marketing works and how you can use it to drive revenue.
What Is Affiliate Marketing?
Affiliate marketing is the process by which advertisers commission partners (or affiliates) to promote their products and drive referrals on their behalf. A publisher might write a blog post that includes a link to an advertiser’s site,…